Company values tell your employees what to expect from their environment, how to engage with one another, and what matters to you as a leadership team.  They reinforce positive behaviors and create a shared sense of purpose. Defined values can also boost engagement and performance. They also help attract and retain talent. Creating company values requires planning, thoughtfulness, and creativity.  Read on for 5 helpful tips to consider when creating company values.

Understand what employee engagement is, why it matters, how to measure it, and tips to improve employee engagement.